On March 26 in Kyiv, at the Parkovyi Convention and Exhibition Center, the Investment and Construction Congress took place — one of the largest events in the industry, bringing together more than 6,000 participants, including over 100 speakers, 15 panel discussions, and more than 50 exhibition stands.
Among the audience were developers, investors, architects, business owners, top management, and representatives of related industries from all over Ukraine. The congress served as a platform for an open dialogue among key market players, new partnerships, and bold decisions in the fields of residential, commercial, and infrastructure construction.
During the event, participants discussed key challenges of the construction market, opportunities for attracting investments, effective communication with clients, and new approaches to the development of real estate projects.
The focus was on uniting the efforts of businesses, developers, government representatives, and industry experts to build a new, strong, and sustainable Ukraine. Through cooperation, exchange of experience, and the implementation of modern solutions, a high-quality urban environment and the future of Ukrainian cities are being shaped.
Bosphorus Development acted as a partner of the event, emphasizing support for innovative ideas and professional dialogue in the development industry.
In order to increase brand awareness during the Congress, a number of promotional activities were implemented:
- Placement of the company’s logo on the large screen of the main stage “Chasha”, as well as on the event invitations;
- The main photo zone featuring the Bosphorus Development logo, where guests enjoyed taking memorable photos;
- Placement of a branded roll-up in the photo zone — an effective visual communication tool that allowed the brand, its key areas of activity, advantages, and company values to be presented in a concise and expressive way;
- Publication of information about the company in the event Partners’ catalogue.
A special value of the event was live networking: each guest had the opportunity to communicate with speakers, ask questions, and exchange contacts and ideas. Such interactions foster new partnerships and contribute to the development of the industry.
Bosphorus Development will continue to support initiatives that contribute to the professional growth of the industry, the implementation of modern approaches in development, and the recovery of Ukraine.
